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Newsletter February 2023 |
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| Dear Reader, |
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| Welcome back to our latest edition of GH Pulse. India's economy has been lauded as a "bright star" by the international forum in spite of the massive global slowdown. This year, GOI introduced key tax measures that would benefit existing and upcoming startups. International investment in the sector also expanded as a result of the government relaxing FDI restrictions and streamlining of GST regulations for eCommerce platforms. |
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| In other news, Google launched its own contender for ChatGPT called BARD. Artificial Intelligence still trends as it is empowering eRetail businesses to analyse consumer behavior and act upon it in real-time. Meta rolls out the paid verified badges feature available for the first time in Australia and New Zealand. Twitter’s blue tick is up for grabs in India. |
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| India gained third place in digital payments only after the US and China with digital payments registering an increase of 76% in transactions and 91% in value last year. The Direct-to-Consumer (D2C) revolution continues to pace, with contemporary brands from all over the country catering to customers worldwide. However, there is one word that still plagues the industry, and that is scaling with profitability as the investment winter is forcing brands to be unit economics positive and prove the worth of their salt for at least a few years to come. |
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| CLient additions |
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| Featured Story |
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| How GH is helping retail brands in their digitization process |
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| GH Cares |
| Giving back to our communities through GH Social Initiatives. |
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| As a leading full-stack D2C enabler, we help brands exponentially grow their exclusive online channel with a Technology driven and Performance oriented approach towards operational ease and enhanced conversions. |
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| Scale Your D2C Business Today! |
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